Top Health and Fitness Apps on iOS in the UK: Q2 2025

In the second quarter of 2025, the UK iOS health and fitness app market saw significant activity. Here's a closer look at the performance of the top five apps, based on data from Sensor Tower.

Strava: Run, Bike, Walk experienced a consistent increase in weekly revenue, peaking at approximately $483K in early June. Weekly downloads showed an initial rise, reaching 37.9K at the end of April, before stabilizing. Active users fluctuated, with numbers peaking at 2.6M in late April before a slight decline.

Runna: Running Training Plans showed a notable revenue increase mid-quarter, peaking at $372.7K in early May. Downloads surged to 36.4K at the end of April, followed by a gradual decrease. Active users initially increased to 146K in late April, then saw a slight decline.

MyFitnessPal: Calorie Counter maintained a strong revenue performance, peaking at $315.6K in early June. Downloads decreased steadily, while active users peaked at over 1M in late June.

Calorie Counter + saw revenue peak at $265.6K in late April. Downloads were stable with a slight drop towards the end of the quarter, while active users reached their highest at 343K in early April.

Flo Cycle & Period Tracker showed steady revenue growth, peaking at $233.9K in early June. Downloads were relatively stable with minor fluctuations, and active users remained high, peaking at 1.6M in mid-April.

For more detailed insights into the performance of these apps and others, visit Sensor Tower.